Screenshot 2021-01-11 at 12.06.03.png
GOUSTO
WHAT'S YOUR FLAVOUR BOOKLET

To excite Gousto customers about upcoming limited edition ranges and new recipes, Gousto wanted to send a booklet in people's boxes that would create a sense of anticipation.

 

We decided to use the booklet as an opportunity to have some fun. With an old-school magazine-style quiz, we guided people to the flavour profile suited to them. Each profile was then brought to life in a double-page spread of the booklet.

FRONT PAGE & INTRO

Screenshot 2022-04-22 at 15.24.04.png
Screenshot 2022-04-22 at 15.24.26.png

FOOD QUIZ

Screenshot 2022-04-22 at 15.25.19.png
Screenshot 2022-04-22 at 15.25.41.png
Screenshot 2022-04-22 at 15.25.56.png

ADVENTURE SPREAD

Screenshot 2022-04-22 at 15.26.22.png
Screenshot 2022-04-22 at 15.26.50.png

INDULGENCE SPREAD

Screenshot 2022-04-22 at 15.27.02.png
Screenshot 2022-04-22 at 15.27.17.png

CONVENIENCE SPREAD

Screenshot 2022-04-22 at 15.27.32.png
Screenshot 2022-04-22 at 15.27.44.png

HEALTH SPREAD

Screenshot 2022-04-22 at 15.27.53.png
Screenshot 2022-04-22 at 15.28.11.png

BACK COVER

Screenshot 2022-04-22 at 15.28.37.png